Today’s parliamentary election in Britain will be something of a test for the nation’s embattled opinion polling companies. In part this is due to past perceived ‘failures’ at the 2015 General Election and the 2016 referendum on Brexit. But it is also due to the extraordinary swings in voting intention reported during the six week […]
Tag: Survation
Extraordinary first week of UK campaign polling
If Theresa May’s decision last Tuesday to call a UK General Election was a surprise, the eight days since have continued to shock in opinion polling terms. The already enormous leads enjoyed by the ruling Conservatives have somehow grown further, the UK Independence Party’s support has tumbled, and the Labour Party is under threat in […]